Kevin Allocca is YouTube's trends manager, and he has
deep thoughts about silly web video. In this talk from TEDYouth, he
shares the 4 reasons a video goes viral. (This is the first talk posted
from an amazing TEDYouth event. Many others will come on line next month
as part of our TED-Ed launch. We can't wait ...)
Kevin Allocca watches YouTube videos. For his job. Full bio » "In a world where over two days of video get uploaded every minute, only that which is truly unique and unexpected can stand out in the way that [viral videos] have."Kevin Allocca
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